Event Masters had the honour of playing a key role in the launch of GAIA’s revolutionary project, “Zoo of the Future”. This innovative concept immersed visitors in the natural habitats of wild animals like tigers, elephants, and penguins through a unique virtual reality experience – without causing any harm to the animals.
During the festive launch, attended by Prince Laurent and Bernard Clerfayt, Brussels Minister of Animal Welfare, GAIA’s vision became clear: to admire the beauty of wild animals without confining them to unnatural environments.
Using 3D headsets, visitors were transported to a virtual world where animals could move freely, just as they do in the wild. This forward-thinking approach highlights GAIA’s mission to place animal welfare at the heart of their work and set a new standard for observing and experiencing wildlife.